The Business Reality Check …
By Rod Moore on May 15, 2008 in Uncategorized | comments(1)
I have just been reading some great information by Dan Kennedy (marketing genius) on being successful in a consulting business.
I think this applies to any service based business though.
In Dan’s words …
‘It is critical that you - very early in the game - come to grips with this principle: the best, brightest, most talented, most valuable consultant on the face of the earth will fail miserably if he will not engineer a continuous flow of quality prospective clients coming to him, to choose from’
Essentially Dan is saying you need the right marketing system in place to achieve success!
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